DO IT ALL!!!

- As a freelancer, your career should be like a sample platter, especially early on. So many people just never try, because they want to feel like they’re ready first. You’ll never be fully ready. If you have an idea and think you can make it happen to some degree or another, just give it a shot. Don’t let it be all consuming but let it take over 10% of your usual work day. Work it into your marketing and just see if you get any bites! You’ll truly never know until you just TRY.

-Google spam filters are getting better and templated emails that only change NAME, PROJECT NAME, and COMPANY NAME are getting sent to spam more and more often. For anyone using sequenced emails, try this out… Make a “CUSTOMIZATION” tag. Use this tag as a full sentence or two that is completely customized to that specific lead. I have it in my initial email and use it to talk more specifically about why I'm reaching out to them. Yes, it takes more time, but it creates more genuine outreach. You can even have 2, 3, or hell 10 of these CUSTOMIZATION tags that you use for subsequent follow-ups too.